Podcast Episode 246: Legal Updates, AI Mockups, and Protecting your Etsy Shop -with Attorney Paige Hulse

 WATCH THIS EPISODE ON YOUTUBE: https://youtu.be/FvtKttcEHTs 

ABOUT ATTORNEY PAIGE HULSE:

Paige Hulse received her Juris Doctor from The University of Tulsa and is the owner and lead attorney of Paige Hulse Law, PLLC. She is also the founder of The Creative Law Shop®, LLC 123™, The Special Forces Support Fund™, and Fairway Stables®.

As a dedicated serial entrepreneur, Paige specializes in delivering legal strategies that empower smart, growth-minded business owners to build enduring companies. After beginning her career as an energy litigator while simultaneously growing her own businesses, she launched her law firm in 2017, serving clients globally with intellectual property counsel, which recently merged with Winter & King, Inc, providing outside counsel services to businesses worldwide. Paige also created the Foundry™—the first of it's kind SasS contract generator tailored specifically for creative entrepreneurs.

With over a decade of experience in intellectual property and business law, Paige is a trusted advisor and sought-after speaker in the creative industry. When she’s not advising clients or negotiating deals, she can be found at Fairway Stables®, spending time with her husband, riding horses, and further expanding her businesses.

EPISODE SUMMARY:  

In this episode of "How to Sell Your Stuff on Etsy," I am thrilled to welcome back my good friend and legal expert, Paige Hulse. As we dive into the rapidly evolving landscape of AI and its implications for Etsy sellers, Paige brings her extensive knowledge of intellectual property law to the forefront.

We kick off the conversation by discussing the landmark case of New York Times vs. OpenAI, which has been ongoing since December 2023. This case raises critical questions about copyright infringement and the legal challenges surrounding AI-generated content. Paige emphasizes the importance of being proactive in protecting oneself legally, especially as AI-related legal issues are becoming increasingly complex and prevalent.

Throughout the episode, we explore the nuances of using AI in business, particularly for Etsy sellers. Paige highlights the risks associated with relying on AI for content creation, noting that many courts currently agree that creators cannot claim ownership of works generated with AI. This is a crucial point for anyone using AI tools to generate images or products for their shops.

We also discuss the recent legal developments in New York regarding the use of AI-generated images featuring human likenesses. This new law requires sellers to disclose when their images are AI-generated, which could significantly impact how Etsy sellers present their products. Paige advises that all images featuring any human likeness, even just a hand, must include a clear disclaimer to comply with this law.

As we navigate these complex legal waters, Paige reassures listeners that while the landscape may seem daunting, there are still opportunities for growth and success. She encourages Etsy sellers to embrace AI responsibly, emphasizing that intellectual property will become an increasingly valuable asset as the market evolves.

In closing, we touch on the importance of staying informed and adapting to these changes. Paige shares her plans to launch a new Substack to keep listeners updated on legal developments in the AI space, ensuring that we can all navigate this new frontier with confidence.

Join us for this enlightening discussion that blends legal insights with practical advice for Etsy sellers looking to thrive in an AI-driven world.

EPISODE DETAILS:  

Attorney Paige Hulse is back to break down the biggest legal updates affecting Etsy sellers—from AI-generated products and copyright to protecting your intellectual property, avoiding common mistakes, and staying ahead of rapidly changing laws. You'll walk away with practical guidance to help you confidently use AI while building a legally sound business. 

**“How to Sell Your Stuff on Etsy” is not affiliated with or endorsed by Etsy.com 

STUFF I MENTIONED: 

➡️ Legal Resources and Playlist of other episodes: https://www.howtosellyourstuff.com/legal-topics 

*This is where you’ll find links to her educational content, LLC agreement, and other provisions recommended for your Etsy Shop Policies

➡️ The Foundry: https://foundry.shopcreativelaw.com/ 

Use code SMILEY10 at checkout for a discount :) 

➡️ Mockup Freebie: https://docs.google.com/document/d/1w13z58ltlYmsB_qAwy4D6LLsCE2_Ykc8/edit?usp=drive_link&ouid=102984380730754112714&rtpof=true&sd=true 

➡️ My post on the NY law for AI-generated humans: https://www.instagram.com/p/DYflowMD9GS/?img_index=1 

➡️ Join us in Scaling Society: https://www.howtosellyourstuff.com/scaling-society

Use code 50SCALE to get your first month for $97. 

FIND PAIGE:

Connect with Paige at paigehulse.com or on Instagram at @paige.hulse, @paigehulselaw, and @creativelawshop.

HOW I HELP ETSY SELLERS GROW:

⭐Scaling Society: https://www.howtosellyourstuff.com/scaling-society

⭐"How to Blow Up Your Etsy Shop" free training: https://www.howtosellyourstuff.com/interested-in-blow-up-shop 

⭐Trendspotting: https://www.howtosellyourstuff.com/trendspotting

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🎙️ Apply to be on the Podcast: https://sprw.io/stt-xfsV5fhDxxT3NJGVBghmWp

FIND LIZZIE:

Find me on Instagram and TikTok @HowtoSellYourStuff 

HOW TO SELL YOUR STUFF WEBSITE: https://www.howtosellyourstuff.com/ 

HOW TO SELL YOUR STUFF SHOWNOTES: https://www.howtosellyourstuff.com/blog/246

*Some of the links above are affiliate links which means I’ll receive a commission if you purchase through my link, at no extra cost to you. You can see my affiliate disclosure here: https://www.howtosellyourstuff.com/affiliate-disclosure