Podcast Episode 156: What happens if you don’t give up on Etsy? --With Preston Cox
Nov 20, 2024
WATCH THIS EPISODE ON YOUTUBE: https://youtu.be/oKiycesWIb8
About Preston:
Preston is a small town kid who swore he’d never move back home. But after 15 years away where he built a diverse resume as a minister, petting zoo marketing manager, and a freelance social media manager who lived on the road, Preston is back in his hometown of Stamford, Texas.
He is the husband to Sarah and fur-dad to three dogs and a cat. In the past three years he has become passionate about the local economy and business development, serving as the Chamber of Commerce manager in his hometown. He and his wife also manage the historic single screen movie theatre on the square downtown!
He got started in Etsy in 2020 with hopes of turning his Canva design skills into passive income with a small, but successful printables side-hustle. He now runs a fledgling laser engraving business with a niche in making locally themed leather patch hats. And he’s recently carved out a slice of the Etsy market selling DIY leather patches as well as his designs, where he is on par to make back to back $1000+ months!
SUMMARY:
In this episode of "How to Sell Your Stuff on Etsy," I, Lizzie Smiley, am thrilled to welcome Preston, a dynamic entrepreneur with a fascinating journey that spans various careers and creative ventures. Our conversation feels like a cozy chat around the fire, where we dive deep into the world of Etsy, business development, and the entrepreneurial spirit.
Preston shares his unique background, starting from his early days as a minister to his unexpected roles as a petting zoo marketing manager and a freelance social media manager. After spending 15 years away from his hometown, he returned to Stamford, Texas, where he now serves as the Chamber of Commerce manager and runs a historic movie theater with his wife, Sarah.
In 2020, Preston ventured into the Etsy marketplace, initially focusing on printables and digital products. He candidly discusses his experience with creating sassy, mouthy printables and the challenges he faced, including copyright issues that led to the discontinuation of his bestselling item. However, his entrepreneurial journey took an exciting turn when he discovered the world of laser engraving and began creating locally themed leather patch hats.
Throughout our conversation, Preston shares his impressive Etsy success story, revealing that he has achieved over 125 sales in just a couple of months since launching his new shop. He emphasizes the importance of understanding micro-niches and the DIY spirit that Etsy embodies, which has contributed to his rapid success. We discuss the significance of customer service, the power of effective SEO, and the creative process behind his products.
Preston also opens up about the challenges of balancing multiple jobs, including his work as a chamber manager and running a movie theater, while pursuing his passion for entrepreneurship. He reflects on the importance of diversifying income streams and the potential for growth in his Etsy shop.
As we wrap up the episode, Preston shares his aspirations for the future, including the possibility of creating digital products and expanding his offerings. His journey is a testament to the power of creativity, resilience, and the entrepreneurial spirit, making this episode a must-listen for anyone looking to launch or grow their own Etsy shop.
Join us for this inspiring conversation filled with practical insights, personal anecdotes, and a healthy dose of motivation to help you kick roadblocks and excuses out the door as you cultivate the life you dream about!
EPISODE DETAILS
SO many people give up on their Etsy business far too soon! I can’t wait for you to hear my student, Preston’s story! He persevered, built his skills, and now his Etsy shop is taking off! No matter what you sell, this conversation will encourage and inspire you!
**“How to Sell Your Stuff on Etsy” is not affiliated with or endorsed by Etsy.com
STUFF I MENTIONED:
➡️ AI Etsy PNGs and Tumbler Wraps Workshop: https://www.howtosellyourstuff.com/ai-png-workshop
Save $50 with Code SAVE50
Live Workshop is Wednesday, December 11, 2024 from 6:30-8:00 PM CST
➡️ Are you a student of mine? Submit a review and enter to win a gift card: https://lizziesmiley.surveysparrow.com/s/Review-Gift-Card-Giveaway/tt-IzO5B
Are you in my “Six Figure Secrets to Getting Started on Etsy” Course OR my “Weekly Trends and Opportunities” Membership?
I’m looking for reviews and testimonials! Submit yours and be entered to win one of SIX gift cards: TWO $100 Amazon gift cards, TWO $50 Amazon gift cards, and TWO $20 Amazon gift cards.
Complete the survey above and winners will be announced AND receive their gift card via email on Sunday, December 1, 2024!
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**Right now there’s a Black Friday Special where you get $160 of 5 boxes plus free shipping (it’s usually only $90 offf!) --- effective 11/22-12/3 (2024)
Where to find Preston:
Website - http://277creative.com/
Instagram - @277creative
WHAT’S HAPPENING!!!
➡️NEW Beginner Course: Six Figure Secrets to Getting Starting on Etsy: https://www.howtosellyourstuff.com/six-figure-secrets
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Use code KEEP20 to save $20 on your first month
Get weekly emails with current trends + 5 product opportunities (POD/Digital)
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Find me on Instagram and TikTok @HowtoSellYourStuff
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HOW TO SELL YOUR STUFF WEBSITE: https://www.howtosellyourstuff.com/
HOW TO SELL YOUR STUFF SHOWNOTES: https://www.howtosellyourstuff.com/blog/156
THIS EPISODE IS SPONSORED BY: Six Figure Secrets
Are you brand new to Etsy, about to get started, or struggling a bit to find your groove?
I put everything you need to know to fill that beginner knowledge gap into a LOW TICKET, just under 3 hours beginner course called SIX FIGURE SECRETS TO GETTING STARTED ON ETSY.
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AND
My Trends + Opportunities Membership:
Are you a print on demand OR digital product Etsy seller who’s tight on time or still learning all of the Etsy secrets? Let me give you a leg up with my weekly trends and opportunities report!
You just join my membership and every Monday I will email you a list of exactly what is trending right now— with a video tutorial showing you how I found them and how to apply them in your shop.
I’ll also send you 5 POD AND digital product opportunities that are growing in demand RIGHT NOW--- helping new shops make sales—and still very low saturation in the marketplace.
Grab my free demo example of the weekly trends and opportunities email right from the shownotes to see exactly what you’ll get. And I’ll see you soon on the inside!
➡️Get the FREE Demo of the weekly Etsy Trendspotting email: https://www.howtosellyourstuff.com/request-the-trendspotting-demo
⭐Register for weekly trend reports and product opportunities emailed straight to your inbox: https://www.howtosellyourstuff.com/offers/JxNYgLnw
*Some of the links above are affiliate links which means I’ll receive a commission if you purchase through my link, at no extra cost to you. You can see my affiliate disclosure here: https://www.howtosellyourstuff.com/affiliate-disclosure
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