Podcast Episode 256: What’s Really Holding Your Business Back (It’s Not Strategy) -with Tiffany Carter

 WATCH THIS EPISODE ON YOUTUBE: https://youtu.be/YnDwcCeg8h8 

ABOUT TIFFANY:

Tiffany Carter is a money attachment expert, business mentor, and host of ProjectME with Tiffany Carter, a Top 5 money and entrepreneurship podcast in 57 countries. She helps clients heal the subconscious emotional and childhood patterns that drive their relationship with money, work, and success, so they can stop repeating scarcity cycles and start building real wealth. 

A former TV news broadcaster turned multimillionaire entrepreneur, Tiffany is the creator of Emotional Based Sales Techniques™, a trauma-informed system that has generated over $265 million in revenue for clients across industries. Her work blends emotional intelligence, attachment theory, and trauma-aware business strategy to help clients rewrite inherited beliefs around safety, worthiness, and earning, transforming money wounds into confidence, clarity, and consistent income. 

Based in Los Angeles, Tiffany guides clients in building authentic personal brands, mastering content marketing, and scaling online businesses, all while healing the emotional patterns that limit their success. She has supported more than 225,000 clients in group programs and 3,200 privately, helping them apply emotional intelligence to sales, business, and marketing strategies. 

Her insights resonate across platforms, from her podcast to her engaged TikTok audience (406K+), inspiring women worldwide to step into their presence and get paid for their gifts. 

An accomplished international speaker, Tiffany has presented at Sony Pictures, GSK Pharmaceuticals, and the Betty Ford Center, sharing her expertise on manifestation, money mindset, personal branding, and business strategy. 

Drawing on her own journey of transforming trauma and abuse into abundance, she brings a message of resilience and possibility to every stage and conversation.

EPISODE SUMMARY:  

In this episode of "How to Sell Your Stuff on Etsy," I, Lizzie Smiley, am thrilled to welcome the incredible Tiffany Carter, a renowned mindset coach and business mentor. Tiffany brings a wealth of knowledge and experience, having transformed her own challenges into a framework that has generated over $265 million in revenue for her clients. Our conversation dives deep into the emotional aspects of entrepreneurship, particularly how our childhood experiences shape our relationship with money and success.

We kick off the episode by discussing the diverse audience of Etsy sellers tuning in—from those who are hesitant to start their shops to seasoned seven-figure sellers. Tiffany emphasizes that regardless of where you are in your journey, everyone can benefit from a little motivation and a mindset shift. She shares her own story of growing up in a wealthy yet abusive household, which led her to associate money with danger and success with vulnerability. This background has fueled her passion for helping others break free from their limiting beliefs around money and self-worth.

Tiffany introduces her concept of "emotional-based sales techniques," which focus on healing subconscious patterns that hinder our ability to earn and thrive. We explore the idea that many people avoid taking risks in their businesses due to fear of failure or feelings of unworthiness. Tiffany explains how our upbringing influences our perceptions of safety and success, and how we can reprogram our minds to embrace abundance.

Throughout the episode, we discuss practical strategies for overcoming mindset blocks, including the importance of recognizing jealousy as a signal of what we truly desire. Tiffany encourages listeners to create evidence lists that affirm their capabilities and potential, helping to combat the negative self-talk that often arises when pursuing entrepreneurial goals.

As we delve deeper, Tiffany shares her personal experiences with vulnerability and the challenges of maintaining self-trust during periods of uncertainty. She recounts a pivotal moment in her career when she had to surrender to a higher power and embrace the unknown, leading to a significant breakthrough in her business.

This episode is packed with insights and actionable advice for anyone looking to cultivate a healthier relationship with money and unlock their entrepreneurial potential. Whether you're just starting out or looking to scale your Etsy shop, Tiffany's wisdom will inspire you to take bold steps toward your dreams. Join us for this enlightening conversation that promises to ignite your passion and propel you forward on your entrepreneurial journey.

EPISODE DETAILS:  

What does it take to scale when part of you still wants safety? In this episode, we’re talking with Tiffany Carter, money attachment expert and host of ProjectME with Tiffany Carter, about the mindset side of scaling a business. We get into the tug-of-war between the identity that wants more and the identity that wants safety, how to get unstuck when your income has plateaued, and what to do with the “what if it doesn’t work” thoughts that kill momentum. Whether you’re in the thick of scaling or still hesitating to take the first step, this conversation is for you.

 **“How to Sell Your Stuff on Etsy” is not affiliated with or endorsed by Etsy.com 

STUFF I MENTIONED: 

⭐ PROFITTREE:

Try it free (and get your prompts): https://profittree.io/?via=lizzie85

Get the BEST deal for the year (insane value): https://lifetime.profittree.io/?via=lizzie87

How to connect your ProfitTree to your Claude: https://www.loom.com/share/1f70c5c31a0f4864a965ea2fd1f4adf4

⭐Join us in Scaling Society: https://www.howtosellyourstuff.com/scaling-society

Use code 50SCALE to get your first month for $97. 

FIND TIFFANY:

Tiktok: https://www.tiktok.com/@projectme_with_tiffany 

Instagram: https://www.instagram.com/projectme_with_tiffany/ 

YouTube: https://www.youtube.com/c/ProjectMETVwithTiffanyCarter 

Podcast: https://podcasts.apple.com/us/podcast/projectme-with-tiffany-carter-entrepreneurship/id1389440760 

Website: https://www.projectmewithtiffany.com/ 

HOW I HELP ETSY SELLERS GROW:

⭐Scaling Society: https://www.howtosellyourstuff.com/scaling-society

⭐"How to Blow Up Your Etsy Shop" free training: https://www.howtosellyourstuff.com/interested-in-blow-up-shop 

⭐Trendspotting: https://www.howtosellyourstuff.com/trendspotting

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🎙️ Apply to be on the Podcast: https://sprw.io/stt-xfsV5fhDxxT3NJGVBghmWp

FIND LIZZIE:

Find me on Instagram and TikTok @HowtoSellYourStuff 

HOW TO SELL YOUR STUFF WEBSITE: https://www.howtosellyourstuff.com/ 

HOW TO SELL YOUR STUFF SHOWNOTES: https://www.howtosellyourstuff.com/blog/256

*Some of the links above are affiliate links which means I’ll receive a commission if you purchase through my link, at no extra cost to you. You can see my affiliate disclosure here: https://www.howtosellyourstuff.com/affiliate-disclosure

💛A quick heads up — this episode includes a paid sponsor mention.